ALL HANDS & HEARTS

I manage overall editorial content strategy for All Hands & Hearts to create clear, resonant, and mission-driven web copy that supports disaster relief efforts worldwide.

All Hands & Hearts is a nonprofit rebuilding communities after disasters. My work here is to translate fast-moving relief operations into digestible, compelling digital content that drives donations, while helping our general audience, donors, partners, and volunteers understand both the urgency and long-term impact of the work.

Scope

• Program and disaster response pages

• SEO-optimized blog posts and field stories

• Volunteer recruitment and donation landing pages

• Impact and beneficiary storytelling

• Social media and email marketing (samples available upon request)

Approach

We center our communications on the human story. Real-life, on-the-ground experiences - emergency shelters in Ukraine caught in the crossfire of war, the moments after a massive tornado in a Kentucky neighborhood, blanket deliveries for families in Gaza living among the rubble of their former homes - shape the heart of every message. The goal is to bring our audience into the communities we serve while guiding readers toward meaningful action.